Latest trends, tips, and inspiration as seen through our lens.

Why Gradient Polarized Sunglasses Are For You

Exposure from the sun can harm your eyes, causing eye strain, discomfort and headaches. Long term over exposure can even lead to serious medical issues such as cataracts and macular degeneration. The best way to avoid this damage is with a...


Why Everyone Needs Purple Tinted Glasses

Whether it’s for festival season or your throwback 90s look, there’s one key accessory that you never knew you were missing—purple tinted glasses. For your inspiration, we’ve put together a guide with iconic styles known for rocking...


Introducing Our New Charity Program – Buy 1 Give 1

Imagine an old man who can no longer read his favorite books, an 8 year-old girl that cannot see her classroom’s blackboard or a little boy who can’t see his own soccer ball when he plays. What if just one action could change their...


The Most Iconic Styles of Sunglasses

Sunglasses are more than just a way to protect your eyes from UV rays. They’re an incredible fashion statement and extension of your personality. Across five decades of sunwear fashion, the concept of what makes a sleek pair of shades has...


What To Do With Old Eyeglasses

For a lot of us, glasses can be an important extension of our fashion sense and personality— so naturally, it can be hard to say goodbye to an old pair of frames. Maybe your style has changed and they just don’t match your...