Who can resist the superb craftsmanship, quality and infinite sophistication of a pair of designer glasses? We know we can’t! Our exclusive brand, Rock!, was created by EyeBuyDirect designers for customers who want the status of big brands at an affordable cost. Sleek contemporary styling and fine design would have you thinking these bestselling frames cost a pretty penny. But our designer eyeglasses keep the same low prices you’re used to from EyeBuyDirect. Get the sophistication of designer brands with the prices of EyeBuyDirect. As always, turn these glasses into sunglasses, reading glasses, or computer glasses to better fit your needs.