HomeBlogRFLKT Eyewear 2.0

Our premium brand, RFLKT, is back with fresh inspiration, new styles, and even better eyewear. To celebrate the relaunch, we’ll be introducing our new frames over the coming weeks. Find out below about the process behind our latest release and learn why you shouldn't be without a pair of eyeglasses and sunglasses from RFLKT. 

Inspiration

For every RFLKT frame, inspiration is drawn from the world around us and contemporary lifestyles. The aesthetic is simple and timeless while encompassing minimal modern design. Premium materials from around the world are combined to produce our most exclusive frames to date.

(Image: Shade Eyeglasses in Tortoise)

EyeBuyDirect RFLKT Shade Warm Tortoise

 

Design

Every single pair is designed in-house by our dedicated design team who are constantly on the lookout for the next big thing in eyewear. From concept to the final frames, the whole process is overseen by our Creative Director and no detail is spared. Shape, style, and finishing touches are our priority when it comes to RFLKT and this shows in the quality of the final product.

(Image: Prism Eyeglasses in Tortoise)

EyeBuyDirect RFLKT Prism Tortoise

 

Components

We use Mazzucchelli plant-derived acetate, high-quality stainless steel or purpose-grown wood. All of our RFLKT Glasses are made from the best quality components to create the best quality frames. Each RFLKT lens is made from Premium 1.59 index Polycarbonate, which is naturally UV-protective, lightweight and shatter resistant. Our anti-reflective and scratch-resistant coatings combine to form the perfect pair for any customer.

(Image: Lucid Eyeglasses in Clear)

EyeBuyDirect RFLKT Lucid Clear

 

With 34 new styles to choose from in and amongst our current best sellers, the newly designed RFLKT line is what we all aspire to own in 2017. Check out the page here, peruse our most stylish eyeglasses and sunglasses yet, and #treatyoself before they sell out!

 

SHOP EYEWEAR                     SHOP SUNWEAR 

 

 

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